10. MVP

Header

MVP

ND036 C1 L3 14 Minimum Viable Product

Recap

An MVP, or minimum viable product, has just enough features to get early adopters excited. After launching an MVP, you’ll get a lot of feedback that will help you understand if you have product market fit and what areas you should invest in next

To create an MVP:

  • Start with the business model canvas
  • Weigh against competing solutions
  • Make sure it’s aligned with business objectives
  • Translate to requirements
  • Identify KPIs

By definition, an MVP is only must have features.

MVP Quiz 1

What are the goals of building an MVP?
SOLUTION:
  • Deliver customer value
  • Get to market fast
  • Get early feedback from customers

Summary

MVPs allow you to get product to market fast, get feedback from real users, and learn/fail fast.

Further Research

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